Delivering results efficiently.
MLU addresses the challenges of the fashion retail industry by enhancing sales and marketing while supporting procurement functions.
MLU in Brief.
MLU is a sales and marketing enhancer that supports procurement functions.
With MLU, you sell and market the right things to the right end customers at the right time. The service provides data about the customer base to support the company’s procurement functions. MLU is more than just data; it’s an understanding of customer behavior.
Why MLU?
MLU addresses the challenges of the fashion retail industry. It has been developed based on the real needs of small and medium-sized fashion retailers and is produced by industry professionals. MLU maintains a connection with end customers through a service that identifies customer preferences, size information, and shopping behavior. This ensures the suitability of the product range for customers. The service generates data for retailers’ product procurement, which is done approximately 4-6 months before the products arrive in stores. The service ensures that the ordered products align with customer preferences and sizes and also enables pre-selling products to customers.
What does MLU do?
Enhances sales and marketing.
Accelerates inventory turnover.
Accelerates inventory turnover.
Increases end-customer satisfaction.
The results speak for themselves – With the MLU, the average sales growth is 30%, and profitability increases by 60%. Finnish fashion retailers are currently piloting our service.
MLU's Story
A decade as a fashion retailer has shown me the many faces, ups, and downs of the industry. The idea for MLU was born out of the needs of my own business. The solution is based on my own experiences, combining the fashion retail industry with technology, serving the needs of small and medium-sized fashion retailers.
Mari Huhtamäki
Would you like to hear more about MLU?
Leave your contact information, and I will tell you more about MLU. I’ll respond to all inquiries as soon as possible.
The journey of MLU
has begun!
Join us in revolutionizing the fashion retail industry.
Mari Huhtamäki, Founder
Dream Team
The MLU team is composed of experts from various fields. In addition to the essential role of developing and refining the service, the successful deployment and implementation of the service are crucial. The team combines commercial and technical expertise at both the practical and planning levels, and they are deeply passionate about their work.
